Sheena Rooke oversees restaurant openings and development, benefits administration, budgeting, inventories, and cost control systems, all while helping to support partner and team needs.
Rooke, a native of San Jose, California, attended California State University, Long Beach, with a B.A. in Speech Communication with a focus on organizational communication. Shortly after, she began her restaurant management career in Long Beach, CA, working in a variety of front-of- house roles with increasing levels of responsibility. From 1999 to 2006, she worked at Ghirardelli Chocolate Company, as a general manager in San Francisco, CA, with other assignments in West Palm Beach and Orlando, Florida, before she returned to California as operations planner for the $30 million restaurant and retail division. She met Dave Nicholas, then director of operations, has been working with him ever since, taking on roles as the GM of Virtue Feed & Grain, and then of The Majestic Café, before transitioning to a corporate level role as the Director of Restaurant Systems.